Professional Services
Doubling Organic Leads with Local SEO & Automation
A technical SEO rebuild, local content strategy and CRM nurture sequences doubled organic leads and lifted proposal conversion — without a dollar of ad spend.
2.1x
organic leads in 6 months
+38%
proposal conversion rate
The Challenge
This professional services firm ranked nowhere for its highest-value searches and had no system for nurturing the enquiries it did receive.
The Approach
A technical SEO rebuild fixed crawl and speed issues, a local content strategy targeted Brisbane-specific search intent, and CRM automation nurtured every enquiry with a structured follow-up sequence.
The Results
Organic leads doubled within six months and proposal conversion lifted 38% — all without paid media. The firm now treats its website as its best-performing salesperson.